Joanna Dipnall

Joanna Dipnall (B. Ec (Hons) Monash) is the Managing Director of CogNETive Pty Ltd, a leading company in applying technology to research to yield consistently rich and insightful intelligence. She has over fifteen years’ experience in market and social research, being a regular presenter at research workshops. She has provided training and consulting in questionnaire design and analysis and is an experienced user of the Stata software system. She has over ten years’ experience in using Stata and her particular interests are in appropriate sampling design and the development of quantitative instruments for effective modelling.